Overview
Obligated since award on contracts active FY2021–FY2026
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Insight FA8649 USAF SBIRSBIR: a federal program that funds small businesses to research and develop new technology, in phases, with a path to government sales. Glossary STTRSTTR: like SBIR, but the small business must team with a university or nonprofit research institution on the work. Glossary CNTRCTNG AFRL is its largest buyer. See more on the Buyers tab
Prime contract obligationsObligation: money the government has legally committed to a contract. It is not the same as money paid. Example: $6M obligated of a $10M ceiling. Glossary, FY2019–FY2026
About
From the company's SBA profile, updated May 2026
Competing Values, LLC (DBA Innovatrium) develops AI-enabled adaptive capability tools and applied innovation systems that help organizations strengthen leadership, teaming, culture, change readiness, and innovation performance. Founded in 2008 in Ann Arbor, Michigan, Innovatrium combines applied research and development, social science methods, management consulting, diagnostics, facilitation, and implementation support to help clients solve complex challenges and move from insight to action. Core capabilities include adaptive leadership, innovation strategy, organizational assessment, culture transformation, team effectiveness, AI-enabled learning and reflection tools, curriculum design, executive education, stakeholder alignment, and capability-building systems. Innovatrium supports public, private, academic, nonprofit, and enterprise clients seeking practical, repeatable systems for change, experimentation, collaboration, and measurable performance improvement.
Agencies report with a delay; the latest year will rise
Hover over a year to see its value.
Insight Largest year: $684K in FY2020; since FY2021, $600K in FY2023. See more on the Contracts tab
$1.79M since award = $790K in FY2021–FY2026 + $995K before FY2021
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- Michigan$1.69M · 94%
- California$100K · 5.6%
Insight 94% was performed in Michigan. See more on the Contracts tab
Contracts
4 contracts with an action since FY2021
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Insight Stand-alone contracts hold 100% of these contracts' obligations.
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Insight 76% under NAICS 721110.
Current end date of each prime contract with an action since FY2021
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Competing Values LLC prime contracts with an action in FY2021–FY2026
Find a contract by vehicle, office or end date; sort by money to see the largest.
0 end within 12 months.
Showing 1–4 of 4 contracts
| Since award, US$ | |||||
|---|---|---|---|---|---|
| Parent contract (IDVIDV: the record type for any contract that exists to take orders: IDIQs, GWACs, GSA Schedules, BPAs and basic ordering agreements. Glossary) | ObligatedObligation: money the government has legally committed to a contract. It is not the same as money paid. Example: $6M obligated of a $10M ceiling. Glossary | ||||
| FA864919CA078 | Stand-alone | FA8649 USAF SBIR STTR CNTRCTNG AFRL | $935,551 | Jul 9, 2022 | Ended |
| FA701423P0021 | Stand-alone | FA7014 AFDW PK | $600,000 | Jul 31, 2023 | Ended |
| W519TC25P0073 | Stand-alone | W6QK ACC-RI (W519TC) | $149,687 | Feb 27, 2026 | Ended |
| FA930125P0045 | Stand-alone | FA9301 AFTC PZIO | $100,000 | Jan 12, 2026 | Ended |
Buyers
Department of the Air Force: $1.64M obligated since award; $641K in FY2021–FY2025 actions
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Insight Department of the Air Force placed 92%.
Contracting offices that awarded Competing Values LLC prime contracts, FY2021–FY2026
See which offices award its contracts.
4 offices awarded only one contract.
Showing 1–4 of 4 offices
| Contracts active FY2021–FY2026; obligated since award, US$ | |||||
|---|---|---|---|---|---|
| FA8649 USAF SBIR STTR CNTRCTNG AFRL | Department of the Air Force | 1 | $935,551 | Aug 7, 2019 | Aug 31, 2022 |
| FA7014 AFDW PK | Department of the Air Force | 1 | $600,000 | Jul 17, 2023 | Jul 17, 2023 |
| W6QK ACC-RI (W519TC) | Department of the Army | 1 | $149,687 | Aug 28, 2025 | Aug 28, 2025 |
| FA9301 AFTC PZIO | Department of the Air Force | 1 | $100,000 | Jul 14, 2025 | Sep 18, 2025 |
Teaming
Subcontracts Competing Values LLC received, by prime order
Whom it works under and on what.
1 order, all under GS00Q14OADS721.
Showing 1–1 of 1 subcontract
| Modern Technology Solutions, Inc. | 47QFSA21F0098under GS00Q14OADS721 | GSA FAS AAS REGION 4 (47QFSA) | $799,360 | Feb 18, 2025 |
Opportunities
Open opportunities matching Competing Values LLC's registered industries
Notices in its 8 industries (NAICSNAICS code: a six-digit code for the kind of work a company does. Each contract carries one, and it sets the small-business size limit. Glossary): 541611, 541618, 541715, 611430, 611710, 541612, 541720, 611410
25 of the next 25 are due within 30 days.
25 of 265 opportunities shown · See all (opens another page)
| Opportunity | Agency | Due |
|---|---|---|
| Broad Agency Announcement (BAA): Cost Estimating Modeling Data, Analytics Research (CEMDAR) (opens in Procura)Solicitation · Set aside: Small business · NAICS 541715Free account: full notice, dates, attachments | Department of the Air Force (DOD)FA7014 AFDW PK | Oct 19, 2026 |
| Rendezvous, Proximity Operations (RPO) Threat Response (RTR) VICTUS Responsive Launch Space Vehicle (SV) (opens in Procura)Sources Sought · NAICS 541715Free account: full notice, dates, attachments | Department of the Air Force (DOD)FA8819 SDA AND COMBAT POWER SZK-LA | Oct 19, 2026 |
| NTX BNOE Arbinger Institute Developing and Implementing an Outward Mindset (opens in Procura)Sources Sought · NAICS 611430Free account: full notice, dates, attachments | Department of Veterans Affairs257-NETWORK CONTRACT OFFICE 17 (36C257) | Oct 19, 2026 |
| Intelligence Exploitation and Targeting Systems (IETS) (opens in Procura)Solicitation · NAICS 541715Free account: full notice, dates, attachments | Department of the Navy (DOD)NAVAL AIR WARFARE CENTER (N68936) | Oct 19, 2026 |
| Utilization Patterns and Billing Integrity Analysis (opens in Procura)Special Notice · NAICS 541715Free account: full notice, dates, attachments | Office of the Assistant Secretary for Financial Resources (HHS)OMAS STRATEGIC BUYING CENTER - HHS MISSION (7571MN) | Oct 20, 2026 |
| BARDA Device Development for Scientists Training (opens in Procura)Solicitation · Set aside: Small business · NAICS 611430Free account: full notice, dates, attachments | Office of Assistant Secretary for Preparedness and Response (HHS)ASPR ADMINISTRATION FOR STRATEGIC PREPAREDNESS AND RESPONSE (75AN00) | Oct 21, 2026 |
| NOTICE OF INTENT TO ISSUE A SOLE SOURCE AWARD on a sole-source basis to New Gnosis, Inc., Ashburn, Virginia for a two-day supervisory development workshop supporting Naval Supply Systems Command Weapon Systems Support, N52 Foreign Military Sales. (opens in Procura)Presolicitation · NAICS 541618Free account: full notice, dates, attachments | Department of the Navy (DOD)NAVSUP FLT LOG CTR NORFOLK (N00189) | Oct 21, 2026 |
| Leadership Development Program Services (opens in Procura)Sources Sought · NAICS 611430Free account: full notice, dates, attachments | Department of the Army (DOD)W071 ENDIST KANSAS CITY (W912DQ) | Oct 21, 2026 |
| TAC Federal Healthcare and Medical Device Cybersecurity Acquisition Training (opens in Procura)Sources Sought · NAICS 611430Free account: full notice, dates, attachments | Department of Veterans AffairsTECHNOLOGY ACQUISITION CENTER NJ (36C10B) | Oct 21, 2026 |
| Systems for Phenotypic Evaluation, Clinical Trajectories, Response, and Agency (SPECTRA) (opens in Procura)Solicitation · NAICS 541715Free account: full notice, dates, attachments | National Institutes of Health (HHS)ADVANCED RESEARCH PROJECTS AGENCY FOR HEALTH (ARPA-H) (75N992) | Oct 21, 2026 |
| SCO Offensive Fires - Solicitation (opens in Procura)Combined Synopsis/Solicitation · NAICS 541715Free account: full notice, dates, attachments | Immediate Office of the Secretary of Defense (DOD)DIRECTOR SCO (HY0233) | Oct 21, 2026 |
| Call 03 M-DASH - Joint All Domain Persistent Adaptive Collaborative Technologies II (JADPACT II) (opens in Procura)Solicitation · NAICS 541715Free account: full notice, dates, attachments | Department of the Air Force (DOD)FA2384 USAF AFMC AFRL PZL AFRL RAKH | Oct 21, 2026 |
| R--AREMP AND WATER SAMPLE ANALYSIS (opens in Procura)Solicitation · Set aside: Small business · NAICS 541715Free account: full notice, dates, attachments | Bureau of Land Management (DOI)OREGON STATE OFFICE (140L43) | Oct 21, 2026 |
| AOI 27-A002 Commercial Technology Accelerator (opens in Procura)Solicitation · NAICS 541715Free account: full notice, dates, attachments | Department of the Navy (DOD)NIWC ATLANTIC (N65236) | Oct 22, 2026 |
| ARSOF Training Support Services (opens in Procura)Sources Sought · NAICS 611710Free account: full notice, dates, attachments | U.S. Special Operations Command (DOD)HQ USASOC CONTRACTING (H92239) | Oct 22, 2026 |
| USSOCOM Open Call for Technical Experimentation 27-1: Special Operations Forces (SOF) Combat Diving (Diver Communications, Diver Propulsion, Underwater Interfaces) and Maritime Domain Situational Awareness Sensing Integration on USVs (opens in Procura)Special Notice · NAICS 541715Free account: full notice, dates, attachments | U.S. Special Operations Command (DOD) | Oct 22, 2026 |
| CY28 FFP Services (opens in Procura)Special Notice · NAICS 541715Free account: full notice, dates, attachments | Department of the Air Force (DOD)FA2401 SPACE DEVELOPMENT AGENCY SDA | Oct 22, 2026 |
| Contractor-Hosted Fully Integrated Records Facility (FIRF) IDIQ (opens in Procura)Combined Synopsis/Solicitation · Set aside: Service-disabled veteran-owned small business · NAICS 541611Free account: full notice, dates, attachments | Food and Drug Administration (HHS)FDA OFFICE OF ACQ GRANT SVCS (75F401) | Oct 22, 2026 |
| L-PBF Development of ODS Alloys for Recording Methane/Oxygen Combustion Properties (opens in Procura)Special Notice · NAICS 541715Free account: full notice, dates, attachments | National Aeronautics and Space AdministrationNASA SHARED SERVICES CENTER (80NSSC) | Oct 22, 2026 |
| 2030 Decennial Program Management (opens in Procura)Sources Sought · Set aside: Small business · NAICS 541611Free account: full notice, dates, attachments | U.S. Census Bureau (DOC)ASSOCIATE DIRECTOR DECENNIAL CENSUS (13ADDC) | Oct 22, 2026 |
| Neurocognitive Assessment Test Support Services (opens in Procura)Sources Sought · Set aside: 8(a) · NAICS 541611Free account: full notice, dates, attachments | Department of the Army (DOD)W40M USA HCA (W81K04) | Oct 22, 2026 |
| NASA Leadership Development Program (opens in Procura)Combined Synopsis/Solicitation · Set aside: Small business · NAICS 611430Free account: full notice, dates, attachments | National Aeronautics and Space AdministrationNASA SHARED SERVICES CENTER (80NSSC) | Oct 22, 2026 |
| Department of War Education Activity eSports Program Services (opens in Procura)Combined Synopsis/Solicitation · NAICS 611710Free account: full notice, dates, attachments | Department of Defense Education Activity (DOD)DOD EDUCATION ACTIVITY (HE1254) | Oct 23, 2026 |
| U--Alternate Assessments, CAO (opens in Procura)Combined Synopsis/Solicitation · NAICS 611710Free account: full notice, dates, attachments | Bureau of Indian Affairs and Bureau of Indian Education (DOI)INDIAN EDUCATION ACQUISITION OFFICE (140A23) | Oct 23, 2026 |
| Prototype development for Battlefield Wound Infection Prevention and Treatment (BWI P&T) Barrier Combination (opens in Procura)Solicitation · NAICS 541715Free account: full notice, dates, attachments | Defense Health Agency (DOD)DEFENSE HEALTH AGENCY (HT9427) | Oct 23, 2026 |
Registration and contacts
Registration
- UEI
- C19NH1J8SJ75
- CAGE code
- 890Z3
- Registration
- Active, expires May 19, 2027
- Entity type
- Partnership or LLP
- Location
- ANN ARBOR, MI, 48103
- Congressional district
- MI-06
- Established
- 2008
Registered industries (NAICSNAICS code: a six-digit code for the kind of work a company does. Each contract carries one, and it sets the small-business size limit. Glossary)
Registered in 8 industries; primary 541715
- 541611 Administrative Management and General Management Consulting Services
- 541612 Human Resources Consulting Services
- 541618 Other Management Consulting Services
- 541715 Research and Development in the Physical, Engineering, and Life Sciences (except Nanotechnology and Biotechnology)Primary
- 541720 Research and Development in the Social Sciences and Humanities
- 611410 Business and Secretarial Schools
- 611430 Professional and Management Development Training
- 611710 Educational Support Services
Contacts at Competing Values LLC
| Contact | Role | As of |
|---|---|---|
| See contactsLocked · 7-day trial or paid plan (name, title and contact details with a 7-day trial or paid plan) | Company contactSBA profileAs of Oct 4, 2026 | Oct 4, 2026 |
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