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NAICS 541910 Contractors

Marketing Research and Public Opinion Polling

Industry group 5419· 41 departments buy it· All 206 contractors with primary NAICS 541910 (opens another page)

Overview

Prime obligationsObligation: money the government has legally committed to a contract. It is not the same as money paid. Example: $6M obligated of a $10M ceiling. Glossary, FY2021–FY2025

$1.14B

paid to 493 contractors

New awards, FY2021–FY2025

1,436

counted in the year they started

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Prime obligations by buyer, NAICS 541910, US$, FY2021–FY2025

Department › sub-agency; a tile opens its sub-agency

Click a tile to open its page.

HHS $344M · 30%Centers for Disease Control …$158M · 14%Centers for…$77.8M · 6.…Food and Drug Ad…$41.5M · 3.6%Office of…$20.4M · …National …$19.5M · …VA $162M · 14%Department of Veterans…$162M · 14%Department of LaborOffice of the Assistan…$107M · 9.4%DHS · 8.5%CommerceOffice of th…$37.7M · 3.3%StateDepartment o…$73.5M · 6.4%TransportationNational High…$50M · 4.4%GSA · 3.9%Federal Acquisi…$44.1M · 3.9%TreasuryAgricult…DoDU.S.…Ene…Int…Sec…Con…Fe…
HHS sub-agenciesOther departments

Insight HHS 30%, VA 14%

Prime obligations by state of performance, NAICS 541910, share, FY2021–FY2025

Click a state to open its page.

AK<0.1%ME<0.1%VTNH<0.1%WA0.1%IDMT<0.1%NDMN0.9%IL13%WI0.4%MI<0.1%NY1.6%RI<0.1%MA0.2%OR0.4%NV<0.1%WY0.2%SD<0.1%IAIN<0.1%OH1.2%PA0.9%NJ0.1%CT3.1%CA6.3%UT<0.1%CO0.1%NEMO0.7%KYWV0.2%VA7.4%MD16%DEAZ0.1%NM<0.1%KSARTN<0.1%NC1.3%SCDC38%OK<0.1%LAMS<0.1%AL<0.1%GA4.2%HI<0.1%TX0.3%FL2.2%PRunder 0.5%0.5–1%1–2.5%2.5–5%5% and more

Insight 38% was performed in District of Columbia. See the District of Columbia page (opens another page)

Prime obligations by fiscal year, NAICS 541910, US$, FY2001–FY2026

Agencies report with a delay; the latest year will rise

Hover over a year to see its value.

FY01FY03FY05FY07FY09FY11FY13FY15FY17FY19FY21FY23$312MFY26FY26 so far: $189M

Insight 151 new awards in FY2025

Prime obligations per week, NAICS 541910, FY2025

Each cell is one week of a month: days 1–7, 8–14, 15–21, 22–28 or 29–31

Hover over a week to see its total.

OctNovDecJanFebMarAprMayJunJulAugSep1–78–1415–2122–2829–31
LessMore obligations

Insight September held 32.3% of FY2025 obligations

Insights on other tabs

Buyers
Department of Veterans Affairs placed 14%; 85 sub-agencies buy it
Contractors
16 of the 25 largest are SBA-listed small businesses
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